It's that time of year, when I realize I need to reprint my business cards, polish my 10-second elevator pitch (thanks Dyana), and all the other sundries required to prep for the conference that recharges my creative batteries for the entire year.
For those of you who haven't been, the HOW Design Conference is not just a design conference, its a chance to learn from (and then hang with) YOUR PEOPLE. These are the folks who GET you, who speak your language (both CMYK and RGB), who appreciate that you can be both left and right brained, get why Papyrus should rarely (if ever) be used. Ok, enough of my selling HOW. Just know you need to go. Moving on. For those people who are just taking their first leap into being a HOWie, my pal Stefan Mumaw and I created a little podcast last year to help out with what to expect and how to prepare.
Here's a link to download the podcast.
Personally, I take very few things with me. I only take my phone and its charger, a mechanical pencil, my room key, my ID, a credit card and a few bucks. And snacks. (The breakfasts HOW provides are light on protein and carb-heavy.) Comfy shoes and dressing in layers are a MUST. Oh yeah, and BUSINESS CARDS! A ton of them!!! Both inexpensive ones to put into the big jars for schwag drawings, and nice ones with which I hopelessly aim to impress others creatives.
And my very best juju and an open mindset for learning, that too.
If you see me at HOW, give me the secret word (from the podcast), and I'll have a little something for you!
Thanks for reading,
Good juju-spreader, speaker, graphic designer. I'd love to hear from you!