What is good juju?

If you're asking, "What is good juju, anyway?" and "Do I want to spread it, and, if so, how?" (I'm so glad you asked!)

​Close your eyes and remember the best birthday you ever had. Or a time you laughed so hard your smile muscles hurt. Or holding hands with your special someone. That is “good juju.” It's about making sure you help the people you interact with feel better, even if it's just a teeny bit. It's really easy for me to spread good juju around — I can't help it, it just happens!

Good news for those of you who are new to the idea… The more you help make the people around you feel good, the more you're spreading good juju. The more you practice spreading good juju, the easier it gets. And the more you give out, the more you get back, creating ever-expanding ripples of good juju in the world. Everybody benefits!